SPEEDA

SPEEDA China Reveals Brand Refresh and Release of Localized Content for Chinese Market

07/01/2021

SPEEDA China Reveals Brand Refresh and Release of Localized Content for Chinese Market

Tokyo – July 1, 2021 – SPEEDA China, the business intelligence platform owned by Uzabase, Inc. (“Uzabase”), recently announced its rebranding and a start of a brand new chapter under the Chinese name "思必达TM". Accordingly, SPEEDA China updated the website Top page and expanded its content to meet more needs for the Chinese market.
The rebranding of SPEEDA China includes the redesign of the brand logo, as well as the localization of the China top page on “SPEEDA China”. All this in order to deliver important Chinese business information which is needed to expand business opportunities in China. Compared with the previous version, the new China top page unveils a completely new display and allows users to operate conveniently. In addition, it keeps up with the pace with the market, providing content and caters to customer needs.
 
Our New Logo and background to this decision

The meaning of "思必达TM" is to understand what our customers think and provide them with the information support they need to help them achieve their business goals.

More and more multinational companies are setting up branches in China, it is important for them to collect the market information and analyze the industry trends. We deliver localized content, for example, analysis of Chinese economic trends and the analysis reports of key industries, including new energy vehicles (NEVs), clean energy, biomedical and new retail; Besides existing the Insight reports, it also adds the new contents of start-up industry. All-round product improvement can more accurately create the value that SPEEDA China wants to deliver to customers: Suggestive, Organized and Timely.

Shuko Anzai, CEO of SPEEDA China, said, “As an international brand, SPEEDA China has always received support and trust from our customers. In addition, we have seen an increase in the number of inquiries about information acquisition, especially in the past year, since the corona epidemic was at its most serious. The rebranding of SPEEDA China is Uzabase’s commitment to the Chinese market. We believe that this rebranding was made possible in part by the positive impact we were able to have on companies that are active in the Chinese market. In the past period of time, we have regularly held a series of online and offline China Biz summits every month, aiming to help multinational companies better understand the Chinese market.”

He also said, "SPEEDA China has always been committed to promoting this business interaction and becoming a bridge between China and other countries in the world. From technological disruptions to renewable energy markets to new wave ecommerce ventures, there is still plenty to learn from one another. The rebranding and product update this time is just the first step of SPEEDA's localization in China. We deliver the value of the new SPEEDA China that provides important Chinese business information that can be understood at a glance.We also look forward to helping our customer’s business success in the near future.”
 
 
About SPEEDA China
SPEEDA China is business intelligence platform that helps to shorten the time required for research work and provide market insights for business development and management strategies in China. (this paragraph little bit repeat "About SPEEDA")
 

About Uzabase, Inc.
Uzabase was established in 2008 under the mission "We guide business people to insights that change the world". It looks to drive change in the world by leveraging the combined power of technology and human expertise to organise global business information, increasing the productivity of business people and unleashing their creativity. In addition to its core businesses, company and industry information platform SPEEDA and social business media NewsPicks, Uzabase operates four other businesses including one of Japan's largest startup databases INITIAL Enterprise and B2B marketing platform FORCAS.
 
 
Inquiries
Uzabase, Inc. (PR)
https://www.uzabase.com/contact/


About SPEEDA
SPEEDA is a business intelligence platform that drives information gathering, analysis, and decision-making for business. In addition to providing a full range of business information, such as company information, industry reports, market data, news, statistics, M&A, business trends, and patent trends from around the world, SPEEDA also provides direct access to the knowledge of leading experts in a variety of industries and fields. SPEEDA is trusted by more than 1,800 companies, including corporations, financial institutions, and consulting firms, for a range of business scenes, including the formulation of strategies, market analysis, and competitive research.
Company Overview
Company Name: Uzabase,Inc. Date of establishment: April 1, 2008 Representatives: Co-CEOs Yusuke Inagaki / Taira Sakuma Address: Mitsubishi Building, 2-5-2 Marunouchi, Chiyoda-ku Tokyo, 100-0005, Japan